What marketing channel strategy would be followed and why?

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Learning Goal: I’m working on a writing multi-part question and need an explanation and answer to help me learn.Word count at least 350The company I choose is Proper Good Company, and for this project, aims to introduce a new product for Proper Good company, the new product is : clam chowder. here is the link for the company: https://eatpropergood.com/So in this paper, need to write at least 350 words to analysis this new product marketing “Place”Place – What marketing channel strategy would be followed and why? Consider your market (including channel structure and customer expectations), product, and channel member/producer factors in making your recommendations, as well as what your decision means for the likely levels of conflict, control and coverage for your organization. What type of distribution intensity would be desirable for this new product and why? Then, what end retailers would be ideal for distribution of your product (if retailers will be used within your channel choice) and why, making sure to evaluate and argue for your retailer choices given the evaluative criteria as discussed in class.
Requirements: at least 350

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