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Watch the Connect Video-Found at the McGraw Hill Connect page under Assignments
I See it Video-On Connect
After you have watched the video, answer 2 video questions and then answer the following question:
Apply the Marketing Mix to a product you are familiar with. Identify a firm that you think effectively markets its goods, services, or ideas, and describe how the firm creates, communicates, and delivers value through the marketing mix.
Approximately one to two pages.
Double spaced. New Times Roman, Size 12 font
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