This assignment will require you to design an advertising campaign aimed at promoting online education , including describing how at least one ad will look and feel. The draft should provide a preliminary descriiption of all the parts of the campaign identified in the Final Paper instructions and give a sense of what the audience will see and hear, if applicable.
The draft must be 1000 – 1500 words in length (do not include title and reference pages in your word count) and formatted according to APA style. The draft must contain an introduction with thesis statement, at least three body paragraphs, and a conclusion. For a review of how to create these elements of an essay, visit the University of Arizona Global Campus Writing Center (Links to an external site.). Identify at least three persuasion theories covered in the course, and apply them to the analysis of your advertising campaign as noted in the Final Paper instructions in Week 5. You must use at least three scholarly resources to support your claims and sub-claims. At least one of those sources should come from the University of Arizona Global Campus University Library. Cite your resources in text and on the reference page.
The Final Paper Draft
Must be 1000 to 1500 words in length (do not include title and references pages in your word count) and formatted according to APA style as outlined in the Writing Center (Links to an external site.).
Must include a separate title page (Links to an external site.) with the following:
Title of paper
Student’s name
Course name and number
Instructor’s name
Date submitted
Must use at least three scholarly sources.
The Scholarly, Peer Reviewed, and Other Credible Sources (Links to an external site.) table offers additional guidance on appropriate source types. If you have questions about whether a specific source is appropriate for this assignment, please contact your instructor. Your instructor has the final say about the appropriateness of a specific source for a particular assignment.
Must document all sources in text (Links to an external site.) in APA style as outlined in the Writing Center.
Must include a separate references page (Links to an external site.) that is formatted according to APA style as outlined in the Writing Center.
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