T​‌‍‍‍‌‍‌‍‍‍‌‌‌‍‌‌‌‌‌‌​his is an individual assessment, based on the “Honda in I

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T​‌‍‍‍‌‍‌‍‍‍‌‌‌‍‌‌‌‌‌‌​his is an individual assessment, based on the “Honda in India: new challenges” case. You should produce answers to the questions below, using a report format. You are expected to evidence wide research on commercial information in the University databases and from other reputable sources, as well as using the information in the case.
(Q1) Analyse Honda India’s competitive position over the 10 years to the
date of the case, and report on the strategic and competitive issues that it has been facing in the Indian auto market (this should include issues arising from competition, consumers and the general market).
(Q2) Please can you identify which companies are Honda India’s
competitors: please could you be detailed about why you have identified these specific companies as their main competitors. To answer this question well, you will need to identify which companies have a similar basket of products.
– Word count – 2000 words (+/-10%)
– The report should follow a numbering reference style, given that Harvard is unsuitable for a report format.
– No need to write an introduction or summary, but it is necessary to make sure you mark each discussion with the correct question number.
Model answer:
– Answers to the questions set should call on wide commercial information research in numerous University databases, as well as reliable other sources. Where justified, academic research can be inc​‌‍‍‍‌‍‌‍‍‍‌‌‌‍‌‌‌‌‌‌​luded, for instance in relation to changes in consumption patterns.
– The hierarchy of data that students select and deploy to illustrate discussions of questions will evidence their critical thinking.
– The analysis should be based on sector and competitor data, with market share and turnover and profit data forming an important part of this.
– Very concise discussion, simply laid out, with clear headings, showing graphs and tables to present sector, market and competitor data, which is consistent with good report writing style.
Learning outcomes:
– You will be able to integrate and synthesise prior knowledge and learning from
multiple and diverse topic areas of business and management, as this module’s
assessments will call on learning from Strategy, Accounting, Operations and
Marketing, and potentially other business disciplines that have been studied.
– You will be able to apply these knowledge and skills to build a holistic understanding of management in a specific business case, as the understandings of Strategy, Accounting, Operations and Marketing will inform a wide perspective for the analysis of the class and assignment cases.
– You will be able to search for and select relevant secondary data and analyse it in order to build a holistic understanding of management in a specific business case, as this module will involve research of library databases, reports available from the library and online, and websites for data to answer t​‌‍‍‍‌‍‌‍‍‍‌‌‌‍‌‌‌‌‌‌​he questions.

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