Planning To Start An Online Marketing For Restaurant Chain 1

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Question Description
You are planning to start an online marketing for your KSA based restaurant chain named as “Al-Mataam.”
Create a mind map to identify the essential procedures to carry out an Internet marketing for “Al-Mataam”. [Note: Mind map must be up to three levels]
Develop a decision tree to help your online customer to determine what meal to buy from “Al-Mataam”. You may use any attribute you wish (cost, calories,) type of food (Veg, Non-Veg (chicken, Mutton, beef, or Fish)) Regional Food (Arabian, India, Turkish, Chinese, etc).
As a CEO of “Al-Mataam” you have to hire a Restaurant Manager for its Riyadh location. You have shortlisted the following five candidates with their skill set.

Yousuf

Amal

John

Ahmad

Julie

Experience in Year

Experience of Restaurant

5

2

3

0

1

Knowledge of service industry

5

4

4

5

3

Business Development Experience

1

3

2

4

4

Leadership Experience

2

2

1

2

3

Computer proficiency

Good

Average

Good

Poor

Excellent

a. Rate each criteria on a scale of 1-5. In this case, 1 is less important and 5 is most important. Based on the weightage and criteria identify the most suitable candidate.

More clear versions of the table in the attachments***

Avoid plagiarism, the work should be in your own words, copying from students or other resources without proper referencing will result in ZERO marks. No exceptions.
All answered must be typed using Times New Roman (size 12, double-spaced) font. No pictures containing text will be accepted and will be considered plagiarism).

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