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Question Description
“Understanding and Analyzing Arguments”
Use the Internet to search for an example of an enthymeme in the media (e.g., Internet, television, radio, newspapers, etc.).
You may find an op-ed, political piece, advertising, et cetera.
Identify the implied premise in the enthymeme.
Why did you choose this example?
NOTE: All students are required to post a minimum of two (2) posts per online discussion thread. Students must have one (1) original post and a minimum of one (1) other post per discussion thread.
AND RESPOND TO THIS POST:
Velten
RE: Week 3 Discussion
The enthymeme has the power to be persuasive and is known as an argumentative statement (1). I chose to look at an example of an enthymeme from the advertising world because through the years there have been many that uses just one sentence, but pack a powerful punch.
“With a name like Smuckers, it has to be good.” Description: Smuckers jams and jellies are good (2). Assumption: The jams and jellies are good because the name says so.
I chose this example because I think there are so many funny assumptions when it comes to advertising and this was a classic advertisement when I was growing up. The assumption that their jelly is good because of a name like Smuckers is a classic enthymeme.
Sources
Richard Nordquist. 2018. Enthymeme – Definition and Examples. Retrieved from https://www.thoughtco.com/what-is-an-enthymeme-in-rhetoric-1690654
No Author. No Date. Enthymeme Examples. Retrieved from https://fos.iloveindia.com/enthymeme-examples.html
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