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Question Description
PLEASE REFER TO MY ATTACHED ASSIGNMENT 1 FOR MY COMPANY NAME AND INFORMATION
Complete part 2 of the business plan to include
Company Information
1.Objectives – What is it that you want to accomplish, and by when? They should be stated in such a way that their accomplishment creates a competitive advantage.
Do you have any international aspirations?
2.What is/are your competitive advantage(s)?
3.Company history – give the background of the company.
4.The management team–who are you, and who are your key people?
Market Opportunity
1.What is the expected size and growth rate of your market?
2.What is your fundamental marketing strategy?
Cost leadership.
Differentiation.
Focus.
AND
3.What relevant industry trends should your investors know about, early in this plan?
MAKE SURE AL THIS INFO IS INCLUDED BASED ON THE FEEDBACK OF MY FAILED ROUGH DRAFT:
First of all, you need to clearly identify what service / product(s) you will provide. What / who is your market? beyond high schoolers (spelling), youth, mid and lower income individuals. How was your market determined? What are the trends for fry restaurants? Please revisit the four Ps – price of all items, promotion strategy, product – clarify and place of marketing
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