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Internal Code: 1ABCEC
Business Management Report Writing Assignment Help
Task:
International Business Expansion Analysis
You have been appointed by Juliet Waldron on behalf of the board, as the founding director of WRSX-South Asia Division to be based in India. You have been tasked to prepare your strategic managerial analysis of the business prospects in India and how WRSX should address the challenges ahead.
This assignment is an opportunity for you to apply your knowledge primarily of topics (theories, concepts, models, frameworks and analytical tools) and secondarily, of topics covered in various foundation and personal edge units. You will draw on this stock of knowledge as you engage in the systematic analysis of WRSX’s expansion to South Asia in general and India, in particular, being the largest country in that region of the world.
Please use Times New Roman font, size 12, double space and 1-inch margin in all sides. If you cite any reference, the reference list is NOT counted in the maximum number of words. You are free to attach appendices (not included in the word count) to support your report. However, please use appendices sparingly and strategically because these will not be marked.
Harvard Reference Style
Part A: Structure of the Report:
Cover page/Front Page
Executive summary
Key elements of the
institutional
environment in India
Strategic recommendation
How should WRSX enter the Indian market?
In your recommendation, be specific with your recommendation (e.g. what mode of entry). For example, if you recommend that WRSX should form a strategic alliance, specify how, what form of alliance, with which company/organisation, etc. This is where research is very important.
Be able to discuss the resource-based, industry-based and institution-based considerations/advantages/disadvantages of your recommendation.
Conclusion
The details of each section are discussed below.
Executive Summary
The executive summary should present what the report is all about and the highlights of the components of the report. By reading the executive summary, the reader should have an overview of what the report is all about and be enticed to read the rest of the report.
Key elements of the institutional environment in India
The focus of this section is to highlight some key institution-based factors or conditions that will have significant impact on the competitive position of WRSX should it decide to venture in the Indian market. You should draw on our topics under the institutional-based considerations of strategy in identifying and explaining the role of some key institutions that may increase OR reduce the international business risks associated with doing business in India. Draw on our topics to tell a cohesive story that is full of convincing arguments about the opportunities and threats emanating from either the formal or informal institutions that shape the IB risks in doing business in this industry in India. This is another research-intensive part of your project where you may need details about the business environment in India. Be mindful that there is an ocean of data out there. Focus on what you think is relevant to your analysis. This is a test of your critical- thinking and problem-solving capabilities. You will find the World Bank’s Doing Business Reports and Hofstede’s cultural framework helpful in this part of your analysis. You may want to focus on 1-2 types of IB risks to organise your analysis.
The purpose of this section is for you to make a recommendation on how WRSX should enter the Indian advertising and communications industry.
In your recommendation, be specific with your recommendation (e.g. what mode of entry). For example, if you recommend that WRSX should form a strategic alliance, specify how, with which company/organisation, etc. This is where research is very important.
Be able to discuss the resource, based, industry-based and institution-based considerations/advantages/disadvantages of your recommendation.
Do not just explain and rely on research data to back up your recommendation. Make sure you anchor your arguments on our topics and the data/arguments that you have presented in the previous items (above). In other words, once you have assessed the key IB risks that need to be addressed or be aware of, this section is where you will recommend a strategy that will enable WRSX to deal effectively with the key IB risks discussed previously.
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