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In Chapter 4, Global Communication and Diversity, cultural intelligence is described as important for global businesses to develop and be successful beyond borders.
Assignment 1 is an article review of global communication. Read a magazine article about a global business that includes issues about cross-cultural differences. Use the following online sources for an article:
Bloomberg
Time Magazine
After reading an article about global business, address the following:
After reading an article about global business, address the following:
Article information: article name, source, date/edition, pages, web address
Summary: a short summary of the article (one half-page)
Cultural lessons: one paragraph that describes one or two aspects of culture that are illustrated by the article
Use the TEMPLATE for the ARTICLE REVIEW
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