If there is not yet a need, how will you create need for your target consumer?

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As you think about what you have learned so far in Modules One through Six, assess how you would best bring your trend ( social media trends) idea to market and the implications of and opportunities for the trend.
As a thought-starter, think about how TOMS was started and how the creator of the all-terrain wheelchair introduced his product. Assess your trend or product idea and the need for it in the marketplace.
If there is not yet a need, how will you create need for your target consumer?
This exercise should be no longer than five to seven sentences.

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