Discuss one concrete step the leadership of Wells Fargo could take to create an ethical culture within the company

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Learning Goal: I’m working on a marketing discussion question and need an explanation and answer to help me learn.Edgar Schein described organizational culture as A pattern of basic assumptions—invented, discovered, or developed by a given group as it learns to cope with the problems of external adaptation and internal integration—that has worked well enough to be considered valid and, therefore, to be taught to new members as the correct way to perceive, think, and feel in relation to those problems. As companies compete for talent, many use their organizational culture as a recruiting tool. Watch the following Culture Video from Zappo’s, an online shoes retailer (keep in mind that this is a video produced by the company itself, so it likely emphasizes the positive aspects of working for Zappo’s and not showcase negative aspects). https://www.youtube.com/watch?v=axlWBn7YQA4 Now listen to or read the 2016 NPR story below (you can read it by clicking on the title of the story) that describes Wells Fargo’s culture: https://www.npr.org/2016/10/04/496508361/former-wells-fargo-employees-describe-toxic-sales-culture-even-at-hqFinally, read this short article (Links to an external site.) about some of the recent challenges large companies like Costo and Starbucks have experienced as they compete for labor in the tight post-covid US labor market. As you do, consider how these companies’ resources impact the ways they are able to compete for labor. https://www.npr.org/2021/10/28/1049980529/starbucks-and-costco-raising-wages-in-the-nationwide-competition-for-workers After reviewing the materials provided and reading Chapters 1 and 2, answer the following questions: 1. Using concepts from chapters 1 and 2 and the provided materials, compare and contrast the experiences of employees at Zappo’s and Wells Fargo. 2. Using concepts from chapters 1 and 2 describe the process of socialization. Discuss one concrete step the leadership of Wells Fargo could take to create an ethical culture within the company. Explain why this would lead to a more ethical culture in the organization. 3. Given the tightness of our current labor market, what are some of the ways small businesses can compete with large companies for employees? Please explain.
Requirements: 500 words   |   .doc file

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