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Home » Deborah Cheshire Realtor® at The DC Team at Long & Foster Service Areas: DC Metr

Deborah Cheshire Realtor® at The DC Team at Long & Foster Service Areas: DC Metr

    Deborah Cheshire
    Realtor® at The DC Team at Long & Foster
    Service Areas: DC Metropolitan Area, Cleveland Park, Logan Circle, Georgetown, The Palisades, Chevy Chase, Bethesda, Great Falls, Arlington, McLean, Potomac
    Specialties: Ranking among the top 1% of all real estate agents on a nationwide scale, Recognized as Long & Foster’s Top 100 Elite, Celebrated as a member of a Top Listing Team in Montgomery County, Won 3rd place for “Top Team By Units Sold” for Montgomery County, Recognized as “Overall Top Team” in Montgomery County
    83% Residential
    50% Condo
    17% Apartment
    -50% Other
    Property Cities
    33% Washington DC
    17% Bethesda
    17% Arlington
    33% Other
    About Deborah Cheshire
    Whether you’re relocating to Washington DC or if you’re merely trying to upgrade your real estate investment, Deborah Cheshire provides exceptional real estate guidance to newcomers and locals. With over 25 years of experience as a licensed realtor, she’s one of our most experienced and talented realtors on our team. Throughout her time, she’s shown an incredible knack for finding the perfect property and defending her clients at the negotiation table. We’re proud to have her as a part of The DC Team.
    When you hire a realtor as a new buyer, you need guidance above all else. Luckily, Deborah Cheshire is more than an experienced realtor, she’s an experienced realtor in the DC area. She’ll be able to confidently explore properties with you and help you narrow down your search. Her goal is to waste less of your time and help you find the perfect property faster. She can easily adjust to your shopping style, price point, and expectations. Her intimate knowledge of all the neighborhoods in the DC area makes it easy for her to navigate through listings to help you filter through your options and begin to really search out the dream home you’ve been looking for your whole life in a location you love.
    Deborah is licensed in Maryland, DC and Virginia, so if you’re looking to move away from the hustle and bustle of the capital and find your own vine and fig tree to sit beneath, she can aid your search there too. In fact, The DC Team specializes in aiding with relocations and sewing up all of the real estate loose ends so that you can move from your old home and to your new property without any of the usual fuss.
    Reach out today to set up an initial consultation to meet Deborah and discuss your goals for your next purchase. We’re eager to help you start the new home buying process with experts you can trust. Contact us today to get started.
    Deborah has a huge loyal following of past clients that utilize her service whenever they want to do anything in real estate. Call The DC Team at Long & Foster today to learn how Debbie can help you with your real estate plans.
    I was the #1 agent state wide for Watson Realty in Jacksonville, FL
    I have designed and built many homes for clients in DMV plus FL. I represented three custom builders in FL. I work with investors to renovate homes in the DMV. I have handled commercial transactions in the DMV.
    Have the knowledge and ability to either rehab a property or build it from the ground up. I have managed many properties from commercial to residential to multi family renovations. I have been an asset manager for a private investor in the Washington DC area.
    With 25 plus years of solid history in real estate I being a wealth of knowledge to any project from residential to commercial. I enjoy immensely working in all areas of real estate and nothing makes me happier than to make a client’s
    Dream come true whether in a home a commercial property. I have very deep knowledge of financing and I am an expert back by a gear team of experts.
    Purpose of a Real Estate Bio
    There are a few major purposes that your real estate agent bio serves. In order to create a great bio for your website, it helps to know why you are creating one in the first place.
    Tell your story
    Your real estate bio is the place to make a good first impression. You want your bio to draw people in and let them know what you’re all about. Your bio is the perfect way to share the story of how you became interested in sales or why you have a passion for real estate in your city.
    Too many agents make this part too high-level, but most home buyers/sellers want the details. They want to know what niche you focus on (people like them or another), have you been in real estate for 25+ years or recently entered the market after another career, what local community groups/organizations you’re part of and why. Give them the details they’re looking for and tell your story.
    Making that connection with your current and potential clients will help them to feel like they are reaching out to a human, rather than just a name on their computer screen.
    Connect with your audience
    The beauty of a real estate bio is that it allows you to make a connection with your audience. Chances are likely that people looking for your services either want to know about your area or have a history with your area. Your bio allows you to share your love for your city so that your clients know that you already have something in common.
    Your bio helps your potential clients get a small window into who you are and what it will be like to work with you on their buying/selling journey. Are you a cat person, focused on the research and the numbers, heavily involved with a local organization helping the homeless?
    Let them know what you are passionate about and how that translates into your love for helping people find the home of their dreams.
    Establish your credibility
    This is a significant benefit of having a bio on your real estate website. Your bio is not only a place to share about yourself personally, but it’s a great place to outline some of your bigger accomplishments.
    If you have been in the real estate industry for a while, mention some highlights of your real estate experience. Have you hit a milestone of transactions (e.g. 100 homes closed in the past __ years, $10M in homes sold, etc.) or have stats about your past transactions? Include them. This isn’t intended to show off, it’s intended to give you credibility.
    If you’re a new agent, you can still use your bio to establish your credibility. Simply sharing your knowledge and experience in your city of expertise or sharing a related history in sales will ensure your clients that you are the agent for them. Some of the best bios I’ve seen came from new agents that were former school teachers, account managers for software companies, landscapers, etc. They found a clever way to use their previous experience to demonstrate their unique value to potential buyers.
    Tips for Writing A Winning Real Estate Bio
    Now that you’re fully convinced of the importance of your real estate bio, here are some tips to make sure your bio is top-notch.
    Use a quality headshot or photo
    As far as first impressions go, a photo can make or break it on your website. If your potential clients see a grainy photo taken years ago on your Nokia phone of you in front of your grandma’s colorful and busy antique cabinet, it typically doesn’t bode well.
    You don’t need a DSLR or anything fancy, just make sure you follow these 6 commandments of a professional headshot:
    Dress to impress
    Make sure your photo is well-lit
    Make sure the quality of the photo is clear
    Have a distraction-free background
    Make sure no one else is in the photo, unless you work as a team with another agent and it is them in the photo with you.
    Make sure the photo still represents YOU
    Tip: If the best photo you have has a distracting background, there are free websites that will remove the background if you upload your photo, but with modern phones, it may be easier to simply plan for another picture.
    Keep it short and sweet (and have options)
    Remember, this isn’t an autobiography. It’s a condensed blurb about you and your real estate experience, so keep it short and concise. Internet users typically have quick attention spans, so cater to that audience and try to keep your website bio under 300 words.
    While you are thinking through your real estate bio, come up with a version that is 140 characters or less. Have it saved in a place where you can easily copy and paste it for your social media channels. This shortened version will really allow you to think through the most important parts of your bio and create a quick but effective real estate agent pitch..
    Pro Tip: When writing your bio, we highly suggest rehearsing a 60-second version and a 5-minute version of your bio for when you are asked to talk about what you do. This will grant you confidence when speaking to others about your business, and it will ensure that you aren’t caught off guard when someone asks about your real estate career.
    Include your social media links
    With the way the industry is moving, much of your business is likely on social media. If it’s not already, you need social media pages. Add these links to your bio so your clients know where to find you. Social media is the easiest way for your clients to spread the word about your business or agency, so make sure they know how to find you!
    Connect to the community
    The more you reference the region you’re selling in, the more comfortable your potential clients will feel entrusting you to guide them through buying a house there. Whether it’s through an anecdote or an inside joke that your whole community gets, your reader will feel connected to you already.
    Sell your niche
    Do you sell primarily to first-time home buyers? Maybe you specialize in beach side condos or downtown lofts. Whatever your niche, make sure it is known in your bio. Selling to your niche is a great way to showcase your personality through your bio and lock down a key demographic. It’s completely fine if you work in multiple niches, but today, many buyers/sellers are looking for an agent that focuses on their niche. Plus, when you form a clientele with similar interests or lifestyles to you, your referral game is likely to become stronger too.
    Include some facts about your life outside of real estate
    You don’t have to include every aspect of your day-to-day life or go into detail about your childhood dreams, but make sure your bio includes some facts about your life outside of work. Talking about your hobbies and interests will help potential clients to see you as a person they can connect with.

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