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As we learned this week, the strategic management process has five steps: 1) Establish the mission and the vision; 2) Assess the current reality; 3) Formulate the grand strategy; 4) Implement the strategy, and 5) Maintain strategic control. Watch the below video, https://www.youtube.com/watch?v=h3PqYDueBm8&feature=youtu.be.
As you saw in the video, Mayer has undertaken to turn Yahoo around.
1: Explain your evaluation of Yahoo in terms of competitive strategy.
2: Identity which of the proposed changes are likely to have a significant impact in causing the desired results for a successful turnaround and explain why.
3: Justify and support your rationale with research.
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