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    I need an explanation for this question to help me study.

    You are the director of marketing for a regional hospital. The board of directors at your hospital has studied the 2011 Institute of Medicine (IOM) report Early Childhood Obesity Prevention Policies. The alarming statistics quoted in the IOM report stated that “almost 10 percent of infants and toddlers carry excess weight for their length, and slightly more than 20 percent of children between the ages of two and five already are overweight or obese” (IOM, 2011, pg. 1). A survey conducted among the pediatricians who admit patients to the hospital validated that area children under the age of 5 years follow or exceed the national trend of being overweight or obese. The board is very concerned about childhood obesity rates for the children in the hospital’s marketing area. At the last meeting, the board directed the marketing department determine the demand for childhood obesity programs and to review the IOM report and propose a marketing campaign to provide information to parents and guardians concerning ways to prevent children from birth to 5 years of age from becoming overweight. Click here to access the IOM report.
    Do you think the hospital needs to complete more marketing research before embarking on the campaign? What advertising media would you suggest to be used during the campaign? What products or services could the hospital offer to assist in reducing the number of infants and toddlers who are overweight? Do you expect to generate any revenue for the hospital from the campaign? How long will the campaign last? How long would you continue to measure the effectiveness of the campaign?
    To support your work, use your course and textbook readings and also use the South University Online Library. As in all assignments, cite your sources in your work and provide references for the citations in APA format.Questions: In what way(s) could Kraft’s strategy have backfired? How might Kraft have been prepared for this possibility? How should Kraft respond to the demographic trends outlined in your textbook? What about cultural trends? Sustainability trends?: nursing case study help
    I’m working on a Management question and need guidance to help me study.

    Kraft Mac and Cheese: A Stealth Marketing Approach
    A trend that has a critical impact on the consumer packaged goods industry in recent years is consumers’ desire for simpler, more transparent, and more natural ingredients. More companies have responded by publicly stating their intentions to remove artificial coloring and preservatives from longstanding brands and then repositioning the product as “clean” or “pure” within the market. While this strategy aligns well with trends, it risks alienating individuals who are used to purchasing goods based on more intangible factors such as nostalgia, predictability, and even taste. Kraft used a novel approach to handling these shifting consumer preferences. To stay competitive within the category, the company realized it had to rethink the product formula of one of its superstar brands, Kraft Mac and Cheese. However, management knew it was crucial to make changes without tainting elements of the product that consumers had come to expect. For generations, individuals had associated Kraft Mac and Cheese with its orangish hue and smooth sauce consistency. Kraft made it a point to carefully maintain these identifying attributes as it eliminated ingredients and removed artificial dyes. The aspect of Kraft’s strategy that was a real differentiator though was how it rolled out the reformulation. Rather than advertising the measures the company had taken to make its product more natural—common practice among competitors—Kraft simply didn’t say anything. Studies have shown that even the mention of a new formula can cause consumers to perceive flavor to be different, so Kraft chose not to call attention to the change. After consumers had accepted the new formula, as evidenced by sales remaining stable, Kraft launched a digital campaign to announce the adjustment. The campaign tagline “It changed. But it hasn’t.” was featured in 15- and 30-second online video spots. Tongue-and-cheek lines such as “We’d invite you to try it, but you already have.” were incorporated into digital display ads, promotions through channels like Pandora radio and Snapchat, and magazine print. Kraft also encouraged fans to share their experiences with the product on social media using #didntnotice and offered giveaways to encourage postings. Kraft’s ability to make a fundamental change to an iconic product without consumer backlash is a testament to its thoughtful marketing approach. Quietly testing the waters in a landscape of uncertainty can help companies anticipate reactions to significant product changes that ultimately help them stay one step ahead.
    Questions:
    In what way(s) could Kraft’s strategy have backfired? How might Kraft have been prepared for this possibility? How should Kraft respond to the demographic trends outlined in your textbook? What about cultural trends? Sustainability trends? Please be sure to answer each of these questions; they should not be lumped together but instead treated separately.Hi I need help my homework
    I need help with a English question. All explanations and answers will be used to help me learn.

    WHAT BABIES NEED MOST IS….
    We talked about the Erikson stage of infancy, Trust vs Mistrust, during our discussion of developmental theories, with supportive materials from Chapters 1, 5-7, and Module 6. Take time to review those materials before completing the assignment.

    Trust is the foundation of relationship. Imagine now that you are a new parent and you want to make the first year of your baby’s life as “trustful” as possible. In a 2 page paper, describe how you might use routine caregiving, interactive activities, and even how you design and set up the nursery or baby area to foster and support the development of trust during the first year of life.

    If you use quotes from the text or the materials in Module 6 or any other resources, be sure to cite them completely. Points will be taken off for work that is a “copy and paste” and for quotes not cited. Grammar, sentence structure, spelling, punctuation, and college level writing will be reflected in your total points. Cuyamaca provides virtual tutoring (Links to an external site.) so you can get help with the editing after you write your paper.

    This paper is due by Friday, October 2nd, 11:59PM. You will submit it in Canvas as a doc, docx, or pdf file.my question is blow
    I’m studying for my Communications class and need an explanation.

    Today’s prompt is in two parts, please answer each, labeling them as “A” and “B”

    Part A: A 2012 survey from Pew found that 17% of all Americans get “no news on a daily basis”. They also found that 31% of 18-24 year olds get “no news on an average day”. So my question for you is, where do you get your news? How do you stay informed about the world (local, national, and international news)? Do you have a “news ritual” (certain sources you like to read/watch)? Do you just randomly hear of some news via social media news feeds like Facebook or Twitter? How could you improve your “news ritual” to be a more informed person? Finally, in my own opinion, the best way to really learn about current events is to read longer-form stories, like those in magazines, or even listen to podcasts — any source which is not obsessed with breaking news and focuses on explaining/analyzing the news (Vox is a good example, even John Oliver’s satirical program). Are there sources you do (or could) turn to for more to help better understand news events?

    Part B: I’d like you to respond to my video lecture “Trump, Truth, and Journalism“. This is an open response and you can write whatever you are thinking.Pick one of the following terms for your research: collaboration, divisional structure, functional structure, horizontal structure, matrix structure, outsourcing, reengineering, teams, vertical linkages, or virtual team. Find 1 recent peer reviewed artic: assignment help philadelphia
    I don’t understand this Business question and need help to study.

    Your submission must include the following information in the following format:

    DEFINITION: a brief definition of the key term followed by the APA reference for the term; this does not count in the word requirement.

    SUMMARY: Summarize the article in your own words- this should be in the 150-200-word range. Be sure to note the article’s author, note their credentials and why we should put any weight behind his/her opinions, research or findings regarding the key term.

    DISCUSSION: Using 300-350 words, write a brief discussion, in your own words of how the article relates to the selected chapter Key Term. A discussion is not rehashing what was already stated in the article, but the opportunity for you to add value by sharing your experiences, thoughts and opinions. This is the most important part of the assignment.

    REFERENCES: All references must be listed at the bottom of the submission–in APA format. (continued) Be sure to use the headers in your submission to ensure that all aspects of the assignment are completed as required.

    Any form of plagiarism, including cutting and pasting, will result in zero points for the entire assignment.

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