I want you to answer 2 questions: 1) Identify what you believe is Randy’s most b

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I want you to answer 2 questions: 1) Identify what you
believe is Randy’s most brilliant marketing/sales moment(s), and 2) where in
this story do YOU believe MOST professionals like Randy drop the ball and mess
up when it comes to maintaining long-term relationships.
(Hint, Randy clearly has a good compass for relationship building. Not
everybody does…)
For example, was the
only brilliant moment his random stop to say hello? Were there others? Was his
brilliance actually the follow through and showing up to the monthly meetings?
Was the special gift he had the deep relationship building capabilities that
led him to not only receive inside information on an upcoming opportunity…but
also get ahead of the many moving parts in the decision-making process? Or was
it simply winning over the head boss? And do most professionals like Randy drop
the ball by….not going in to proactively see procurement managers like Mike
(do we always need a business reason to stop in?) Not following through on the
long-term marketing efforts? Lack of patience in the buying process?
(I realize all of these above moments above have their merit. If any one of
these had not happened…the story could have negatively impacted Randy.
However, some of you may place more value in one thing I just mentioned over
another!)
In your answer – don’t just tell me what happened. Walk me through
(thoughtfully) WHY you take the position(s) you
do.

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