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This week’s Discussion addresses Chapter 10
This chapter discusses the process of executing an organizational strategy and looks at converting the strategy into actions and subsequent results for the organization.
Part 1 (Chapter 10): Refer to ILLUSTRATION CAPSULE 10.2 – Zara’s Strategy Execution Capabilities on p. 310.
Discuss: In what way does Zara develop competitive advantage through excellent strategy execution? Identify key areas where the firm places its focus.
Using the following links, describe specific areas of operation where Zara’s execution is unique and effective in gaining competitive advantage.
Zara – From the New York Times
Zara – From Bloomberg
Zara – From The Atlantic
http://www.theatlantic.com/business/archive/2012/11/zaras-big-idea-what-the-worlds-top-fashion-retailer-tells-us-about-innovation/265126/
http://www.theatlantic.com/business/archive/2012/11/zaras-big-idea-what-the-worlds-top-fashion-retailer-tells-us-about-innovation/265126/
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