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Which of the core problem statements is the single most important
problem/issue/challenge/opportunity for Starbucks to address or resolve? Clearly explain why
this is the strategic priority for the company. – 400 words
Problem Statement:
Starbucks hasn’t been able to maintain customer loyalty due to its change in its loyalty program.
Here is one link about it.
https://www.inc.com/chris-matyszczyk/starbucks-has-a-major-problem-it-may-have-just-made-itworse.html
Need another link or two that focuses on loyalty
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